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The Management of Technological Innovation : Strategy and Practice by Mark Dodgson, David M. Gann, Ammon Salter is a nonfiction available to read on EtoBox.

What is The Management of Technological Innovation : Strategy and Practice about?

<br> The Management of Technological Innovation (MTI) is one of the most important challenges facing businesses today. Innovation has become the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors and nations. <p>The first edition of this book has become one of the most popular texts for students of innovation and technology management. This new edition sees David Gann and Ammon Salter join Mark Dodgson as authors, drawing on their combined experience of 60 years of researching and teaching MTI. It combines the most relevant theoretical analysis with contemporary and historical empirical evidence to provide a comprehensive, yet concise and readable, guide to the challenges of MTI.</p> <p>By explaining the innovation process the book reveals the broad scope of MTI and its importance for company survival, growth and sustainability. It describes how MTI has to be managed strategically and how this is successfully achieved by formulating and implementing strategy and delivering value. Chapters provide frameworks, tools and techniques, and case studies on managing: innovation strategy, communities, and networks, R&amp;D, design and new product

Who reads The Management of Technological Innovation : Strategy and Practice?

Author

Mark Dodgson, David M. Gann, Ammon Salter

Publisher

OUP Oxford

Published

2008

Language

EN

ISBN

9780191526046

Category

nonfiction

Subjects

Management, Business, Technology

Rating

4.15 / 5 (10 ratings)

Updated

2026-03-14