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What is Fundamentals of International Business about?
This document presents an introduction to the fundamentals of international business. It explains the growing importance of international business due to globalization and describes some modalities such as international trade, franchises, and joint ventures. Additionally, it briefly summarizes the history of free trade from the 18th century and some milestones such as the Great Depression and the formation of GATT after World War II. Finally, it identifies six key elements of the international economy that
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