About this document
Indian PC Market Dynamics Explained by Niaz Vaheed is a document available to read on EtoBox.
The document discusses the PC market in India, which is divided into multinational brands, Indian brands, and unorganized sector players. Multinational brands have higher prices but signal quality, while local Indian brands offer similar quality at lower prices. The unorganized sector competes heavily on price and proximity to customers. Recently, revised import duties have helped organized players lower prices and increase outlets. As a result, the market share of unorganized players has fallen from 83% to
- Author
- Niaz Vaheed
- Language
- EN