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What is Strategic Formulation in Management about?

The document discusses strategic formulation, which refers to the process of developing a strategy to help an organization reach its goals and adapt to its environment. It outlines the six main steps in strategic formulation: 1) framing mission and objectives, 2) analyzing the internal environment, 3) analyzing the external environment, 4) conducting gap analysis, 5) framing alternative strategies, and 6) choosing a strategy. It also discusses developing a vision and mission statement, including the purpose

Author

N.Usha Rao

Language

EN