Can I read JMU Integrated Marketing Plan Overview on EtoBox?

JMU Integrated Marketing Plan Overview by api-528282399 is a document available to read on EtoBox.

What is JMU Integrated Marketing Plan Overview about?

This document appears to be a marketing plan created by the FullMoon Advertising Agency for James Madison University. The plan has the following key elements: 1. The target audiences are high school students in western Virginia interested in a 4-year college, as well as community college students looking to transfer. 2. The campaign objectives over 2 years are to increase inquiries about JMU by 30% and increase applications and enrollment from western Virginia by 20% and 15%, respectively. 3. The cam

Author

api-528282399

Language

EN