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About this Business, Management and Accounting article
The search for innovative partners in co-creation: Identifying lead users in social media through netnography and crowdsourcing by Alexander Brem; Volker Bilgram is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Alexander Brem; Volker Bilgram
- Publisher
- Elsevier BV
- Published
- 2015
- Language
- EN
- Field
- Business, Management and Accounting (Social Sciences)