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What is Event Management Growth Strategy Case about?

The document outlines a case competition focused on developing a growth strategy for a mid-sized event management company facing industry transformation. Participants must evaluate four potential growth pathways: regional expansion, technology and digital transformation, specialization in high-growth segments, and strategic partnerships or acquisitions. The final deliverable includes a comprehensive strategic plan addressing growth strategy selection, financial planning, competitive advantage, implementatio

Author

uzayer.ahmed.sufian

Language

EN