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Understanding Trickle Across Fashion Theory by Osamu Dazai is a document available to read on EtoBox.

What is Understanding Trickle Across Fashion Theory about?

The document discusses fashion theory, the fashion cycle, and marketing concepts related to the fashion industry. It covers trickle-down, trickle-up, and horizontal flow theories of fashion. The stages of the fashion cycle from introduction to obsolescence are defined. Marketing functions like pricing, promotion, distribution, and target markets are also explained.

Author

Osamu Dazai

Language

EN