About this document
Internet Banking Adoption Factors by Randi Mamola is a document available to read on EtoBox.
This study investigates the factors influencing internet banking adoption intentions using social cognitive theory (SCT) among bank customers in Ghana. Key determinants identified include the social features of websites, trust, compatibility with lifestyle, and online customer services, while ease of use was found to be insignificant. The research highlights the dynamic nature of human behavior in technology adoption and provides insights for banks to enhance their online services.
- Author
- Randi Mamola
- Language
- EN