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About this Business, Management and Accounting article
Toward a Theory of Customer Engagement Marketing by Harmeling, Colleen M.; Moffett, Jordan W.; Arnold, Mark J.; Carlson, Brad D. is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Harmeling, Colleen M.; Moffett, Jordan W.; Arnold, Mark J.; Carlson, Brad D.
- Publisher
- Sage Publications; Springer-Verlag; Springer New York LLC; Springer Science and Business Media LLC; Society for Mining, Metallurgy and Exploration Inc. (ISSN 0092-0703)
- Published
- 2016
- Field
- Business, Management and Accounting (Social Sciences)
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