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Race, Ethnicity, and Consumption : A Sociological View by Patricia Ann Banks is a nonfiction available to read on EtoBox.

What is Race, Ethnicity, and Consumption : A Sociological View about?

"Race, Ethnicity, and Consumption: A Sociological View looks at the central concerns of consumer culture through the lens of race and ethnicity. Each chapter illustrates the connections between race, ethnicity, and consumption by focusing on a specific theme: identity, crossing cultures, marketing and advertising, neighborhoods, discrimination, and social activism. By exploring issues such as multicultural marketing, cultural appropriation, consumer racial profiling, urban food deserts, and racialized political consumerism, students, scholars, and other curious readers will gain insight on the ways that racial and ethnic boundaries shape, and are shaped by, consumption. This book goes beyond the typical treatments of race and ethnicity in introductory texts on consumption by not only providing a comprehensive overview of the major theories and concepts that sociologists use to make sense of consumption, race, and ethnicity, but also by examining these themes within distinctly contemporary contexts such as digital platforms and activism. Documenting the complexities and contradictions within consumer culture, Race, Ethnicity, and Consumption is an excellent text for sociology course

Who reads Race, Ethnicity, and Consumption : A Sociological View?

Author

Patricia Ann Banks

Publisher

Taylor & Francis Group; Routledge

Published

2020

Language

EN

ISBN

9781138562615

Category

nonfiction

Subjects

Science, Marketing, Economics