Can I read Consultative Selling : The Hanan Formula for High-margin Sales at High Levels on EtoBox?

Consultative Selling : The Hanan Formula for High-margin Sales at High Levels by Hanan, Mack [Hanan, Mack] is a business book available to read on EtoBox.

What is Consultative Selling : The Hanan Formula for High-margin Sales at High Levels about?

For more than two decades, Consultative Selling has enabled sales professionals around the world to achieve unprecedented success by helping their clients make more profitable business decisions. The Seventh Edition gives you the tools to continue bringing superior results to 21st Century organizations -- and take your own career to a new level. Packed with strategic sales techniques, a step-by-step implementation guide, and case studies of companies -- including IBM, Hewlett-Packard, American Airlines, and Motorola -- Consultative Selling shows you how to develop long-term, continuing relationships with customer operating managers, instead of just vending to purchasers. By selling improved customer profits, rather than products or services, you'll be a driving force in making your clients more competitive. New and updated topics include e-commerce, selling to outsourcers, strategies for providing reassurance to customers -- even in an uncertain economic climate -- and more. Offering the same great features that have accelerated sales professionals' careers since its original publication, this brand new edition of Consultative Selling gives you the tools you'll need to truly maximi

Who reads Consultative Selling : The Hanan Formula for High-margin Sales at High Levels?

Author

Hanan, Mack [Hanan, Mack]

Publisher

AMACOM/American Management Association

Published

2011

Language

EN

ISBN

9780814405031

Category

business

Subjects

Marketing, Business, Management

Rating

4.2 / 5 (94 ratings)

Updated

2026-03-14