About this document
Content Marketing for MSME Trust in Gorontalo by peninsularesjournal is a document available to read on EtoBox.
This study investigates the effectiveness of content marketing in building brand trust for MSMEs in Gorontalo, Indonesia. It highlights that relevant, informative, and authentic content significantly enhances consumer engagement and trust, with social media platforms like Instagram, Facebook, and TikTok being particularly effective. The research concludes that consistent content delivery and storytelling are crucial strategies for MSMEs to foster long-term relationships and loyalty with consumers.
- Author
- peninsularesjournal
- Language
- EN