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What is Overview of Distribution Management about?

Distribution management refers to managing the delivery of goods from suppliers to points of sale. There are several key channels of distribution including wholesalers, retailers, distributors, and e-commerce. Effective distribution management considers factors like product perishability, purchasing habits, and forecasting. It requires maintaining inventory, warehouses, handling materials, and providing customer service and tracking. Companies use different distribution strategies like mass, selective, and

Author

Kisha Cienne Lagumbayan

Language

EN