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Silvia Yang-Term Paper by zainulmustofa26 is a document available to read on EtoBox.
What is Silvia Yang-Term Paper about?
This paper investigates the impact of negative food safety news on consumer demand for prepared meals and catering services in China using a difference-in-differences framework. The findings indicate that while the volume of negative news does not significantly affect catering demand, the share of negative news is associated with changes in demand, suggesting that consumers respond more to the intensity of negative sentiment. Overall, the study concludes that media sentiment influences food demand, but aggr
- Author
- zainulmustofa26
- Language
- EN