Can I read Hallyu 2.0: The Korean Wave in the Age of Social Media (Perspectives On Contemporary Korea) on EtoBox?

Hallyu 2.0: The Korean Wave in the Age of Social Media (Perspectives On Contemporary Korea) by Sangjoon Lee and Abé Mark Nornes is a social science available to read on EtoBox.

What is Hallyu 2.0: The Korean Wave in the Age of Social Media (Perspectives On Contemporary Korea) about?

Collectively known as <i>Hallyu</i>, Korean music, television programs, films, online games, and comics enjoy global popularity, thanks to new communication technologies. In recent years, Korean popular culture has also become the subject of academic inquiry. Whereas the Hallyu’s impact on Korea’s national image and domestic economy, as well as on transnational cultural flows, have received much scholarly attention, there has been little discussion of the role of social media in Hallyu’s propaga

Who reads Hallyu 2.0: The Korean Wave in the Age of Social Media (Perspectives On Contemporary Korea)?

Author

Sangjoon Lee and Abé Mark Nornes

Publisher

University of Michigan Press

Published

2015

Language

EN

ISBN

9780472120895

Category

social science

Subjects

Science, Sociology, Social Sciences

Rating

4.6 / 5 (12 ratings)

Updated

2026-03-14