About this document
Strategic Pricing and Value Management by Daniel Georgiev is a document available to read on EtoBox.
The document discusses strategic pricing, emphasizing the importance of managing value and price to enhance profitability. It outlines various pricing orientations, ethical considerations in pricing, and the significance of understanding customer value perceptions. Additionally, it details the pricing process, innovative pricing metrics, and the benefits of policy-driven pricing for consistency and value recognition.
- Author
- Daniel Georgiev
- Language
- EN