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Types of Sales Promotions Explained by Abhishek Raj is a document available to read on EtoBox.

What is Types of Sales Promotions Explained about?

The document discusses various sales promotion concepts and techniques including the definition of sales promotion, objectives and types of sales promotions such as consumer promotions and dealer promotions. It also covers the push and pull promotion strategies and tools of personal selling, public relations, publicity, word-of-mouth marketing, sponsorships and database marketing.

Author

Abhishek Raj

Language

EN