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Makerere Unviversity Business School ACADEMIC YEAR 2016/2017 Business Research Skills/ Research Methods by Ceacer Julio Ssekatawa is a document available to read on EtoBox.

What is Makerere Unviversity Business School ACADEMIC YEAR 2016/2017 Business Research Skills/ Research Methods about?

The document provides an overview of research including definitions, aims, types, characteristics, importance and ethics. Research is defined as a systematic process of gathering data to contribute to knowledge. The main types discussed are descriptive vs analytical, applied vs fundamental, quantitative vs qualitative, and conceptual vs empirical. Key characteristics of scientific research are outlined.

Author

Ceacer Julio Ssekatawa

Language

EN