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About this Social Sciences article
Advertising Value and Credibility Transfer: Attitude Towards Web Advertising and Online Information Acquisition by Zha, Xianjin; Li, Jing; Yan, Yalan is a Social Sciences article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Social Sciences.
- Author
- Zha, Xianjin; Li, Jing; Yan, Yalan
- Publisher
- Taylor and Francis Group; Informa UK (Taylor & Francis); Taylor & Francis; Informa UK Limited (ISSN 0144-929X)
- Published
- 2014
- Field
- Social Sciences