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What is The Differences Between Local and International Chain Hotels in CSR about?

This study investigates the differences and similarities in Corporate Social Responsibility (CSR) management between local and international chain hotels in Thailand, using Banyan Tree Bangkok and Chumphon Cabana Resort as case studies. It identifies two CSR management models, Outside-In and Inside-Out, and emphasizes the importance of integrating CSR into hotel operations for enhancing competitiveness. The research highlights the need for further exploration of CSR practices in the hospitality sector, part

Author

alesya.lysss

Language

EN