Opening book details…
Can I read Sport Business : Operational and Theoretical Aspects on EtoBox?
Sport Business : Operational and Theoretical Aspects by [edited by] Peter J. Graham is a book available to read on EtoBox.
What is Sport Business : Operational and Theoretical Aspects about?
[Cont. from TofC] Quality management & sport: Use of information technology; Analysis of golf management programs; Beyond winning -- Human resource management in sport: Double-edge sword; Marketplace value & gender reprensentation; Returning to the "real world"; Unity of force & diversity of caring -- Awareness expansion: Business of sportscasting; How big is the West German sports market?; Bridging the gap between research & practice. This volume targets three audiences: sport administration students at both the undergraduate and graduate levels, sport administration faculty, and the vast array of professionals engaged in the day-to-day business operations of sport ... Thirty-nine authors from North America and Europe ... have produced twenty-nine essays ... Their individual and collective contributions have been grouped into eight sections, each representing a particular segment of the sports business enterprise.-Pref
- Author
- [edited by] Peter J. Graham
- Publisher
- Brown & Benchmark; Brown & Benchmark Pub
- Published
- 1994
- Language
- EN
- ISBN
- 9780697166487
- Subjects
- Economics, Anthropology, Finance