About this scholarly article

The Role of Perceived Risk in Online Information Search and Pre-purchase Alternative Evaluation of Products with Significant Experiential Attributes by Kavoura, Androniki; Sakas, Damianos P.; Tomaras, Petros is a scholarly article available to read on EtoBox.

Author

Kavoura, Androniki; Sakas, Damianos P.; Tomaras, Petros

Publisher

Springer International Publishing

Published

2016