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What is Lakme Cosmetics: Brand Overview & Analysis about?

LAKME is an Indian cosmetics brand originally launched by the Tata group and now owned by Hindustan Unilever, offering a wide range of beauty products and salon services. The brand was established in 1950 to reduce foreign exchange spending on beauty products by Indian women. LAKME faces competition from international and local brands but continues to innovate and cater to the beauty needs of Indian consumers.

Author

harshit97780

Language

EN