Opening book details…
About this Business, Management and Accounting article
Investigating Relational Ontologies in Macromarketing: Toward a Relational Approach and Research Agenda by Lucarelli, Andrea; Giovanardi, Massimo is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Lucarelli, Andrea; Giovanardi, Massimo
- Publisher
- SAGE Publications (ISSN 0276-1467)
- Published
- 2019
- Field
- Business, Management and Accounting (Social Sciences)