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GM by Sudhir Panduranga is a document available to read on EtoBox.

What is GM about?

GM entered the Chinese market to tap into its huge potential size and growth. Partnering with SAIC allowed GM to establish local production and gain government support. GM innovated by building a full supply chain in China including local component production, distribution networks, and customer service to strengthen its position.

Author

Sudhir Panduranga

Language

EN