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What is Fisher-Pry Model of Technology Change about?

The document discusses technological generations and models for predicting their diffusion. It describes how new technologies can both expand existing markets and cannibalize older technologies as customers substitute the new for old. The Norton and Bass model from 1987 is highlighted as an early diffusion model that considered the adoption and substitution processes between successive technology generations over time. It recognized that newer technologies may continue to diffuse even as substitution from o

Author

udayan

Language

EN