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What is TQM Implementation in Indian Firms about?

This study investigates the relationship between cultural dimensions and strategic orientation in the implementation of Total Quality Management (TQM) within Indian firms. It identifies 14 cultural dimensions and analyzes their impact on the ease of TQM implementation across three strategic types: innovators, prospectors, and defenders. The findings suggest that aligning TQM practices with specific cultural dimensions enhances organizational effectiveness and competitiveness.

Author

Vera lisdayanti

Language

EN