Skip to content

Opening book details…

About this Business, Management and Accounting article

Strategic marketing and business performance: A study in three European ‘engineering countries’ by Matti Jaakkola; Kristian Möller; Petri Parvinen; Heiner Evanschitzky; Hans Mühlbacher is a Business, Management and Accounting article available to read on EtoBox.

It is typically read by researchers, students, and practitioners in Business, Management and Accounting.

Author
Matti Jaakkola; Kristian Möller; Petri Parvinen; Heiner Evanschitzky; Hans Mühlbacher
Publisher
Elsevier Science; Elsevier ; Elsevier BV (ISSN 0019-8501)
Published
2010
Field
Business, Management and Accounting (Social Sciences)

More by Matti Jaakkola; Kristian Möller; Petri Parvinen; Heiner Evanschitzky; Hans Mühlbacher

Browse all works by Matti Jaakkola; Kristian Möller; Petri Parvinen; Heiner Evanschitzky; Hans Mühlbacher