Skip to content

Opening book details…

Can I read Communication Theory of Identity Explained on EtoBox?

Communication Theory of Identity Explained by srilankamuslimaid1 is a document available to read on EtoBox.

What is Communication Theory of Identity Explained about?

The communication theory of identity (CTI) conceptualizes identity as having four layers - personal, enacted, relational, and communal. It views identity as multifaceted and communicated verbally and nonverbally. CTI provides a framework for understanding individual, social, and collective aspects of identity and has implications for health interventions. Specifically, it suggests exploring which identity layers are most salient to a target audience and designing health messages grounded in those identities

Author
srilankamuslimaid1
Language
EN