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Green Purchase Intentions in Pakistan by summra khalid is a document available to read on EtoBox.

What is Green Purchase Intentions in Pakistan about?

This document summarizes a study that investigated the determinants affecting green purchase intention among working consumers in Pakistan. The study used a quantitative survey to assess how factors like consumer awareness, health consciousness, behavioral gap, green price sensitivity, and promotion influence green purchase intention. The results showed that all of these factors had a positive correlation with consumers

Author

summra khalid

Language

EN