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About this Social Sciences article
Ad buys in presidential campaigns: The strategies of electoral appeal by West, Darrell M.; Kern, Montague; Alger, Dean; Goggin, Janice M. is a Social Sciences article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Social Sciences.
- Author
- West, Darrell M.; Kern, Montague; Alger, Dean; Goggin, Janice M.
- Publisher
- Taylor and Francis Group; Informa UK (Taylor & Francis); Taylor & Francis; Informa UK Limited (ISSN 1058-4609)
- Published
- 1995
- Field
- Social Sciences
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