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Teaching Note: Synopsis by geeta sankhala is a document available to read on EtoBox.
What is Teaching Note: Synopsis about?
The teaching note discusses the challenges faced by Housing.com, particularly in establishing itself as a preferred online real estate platform amidst competition. It outlines the conflicts of interest between sellers and buyers, and emphasizes the need for strategies to increase listings and manage traffic effectively. The case serves as a teaching tool for concepts in marketing management, service marketing, and consumer behavior, focusing on the importance of addressing consumer needs and building trust
- Author
- geeta sankhala
- Language
- EN