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What is Market Basket Analysis: Apriori vs FP Growth about?

The document summarizes a paper presented at the 2019 22nd International Conference on Computer and Information Technology titled "Market Basket Analysis Using Apriori and FP Growth Algorithm". The paper proposes reducing the items in a dataset to the top selling products before applying the Apriori and FP Growth algorithms for market basket analysis. Testing was done using different percentages of top selling items, such as 30%, 40%, 50%, 55%, and results showed similar frequent itemsets and rules could be

Author

cendy oktari

Language

EN