Can I read INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group) on EtoBox?

INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group) by Marty Cagan; OverDrive, Inc is a book available to read on EtoBox.

What is INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group) about?

<p>How do today&rsquo;s most successful tech companies--Amazon, Google, Facebook, Netflix, Tesla--design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies. In INSPIRED, technology product management thought leader Marty Cagan provides readers with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love--and that will work for your business.</p> <p>With sections on assembling the right people and skillsets, discovering the right product, embracing an effective yet lightweight process, and creating a strong product culture, readers can take the information they learn and immediately leverage it within their own organizations--dramatically improving their own product efforts. </p> <p>Whether you&rsquo;re an early stage startup working to get to product/market fit, or a growth-stage company working to scale your product organization, or a large, long-established company trying to regain your ability to consistently deli

Author

Marty Cagan; OverDrive, Inc

Publisher

Wiley & Sons, Incorporated, John

Published

2017

Language

EN

ISBN

9781119387503

Subjects

Computer Science, Business, Marketing

Rating

4.6 / 5 (5,078 ratings)

Updated

2026-03-14