Can I read Dimensions of Consumer Behavior on EtoBox?

Dimensions of Consumer Behavior by James U. McNeal. Contributing authors: Milton Alexander [and others] is a book available to read on EtoBox.

What is Dimensions of Consumer Behavior about?

Consumer Behavior -- Introduction ; Behavioral Models For Analyzing Buyers / Philip Kotler -- Psychological Aspects Of The Consumer Role -- Sociological Aspects Of Consumer Behavior -- Research Techniques In Consumer Behavior -- Conclusions. Edited By James U. Mcneal. Contributing Authors: Milton Alexander [and Others] Includes Bibliographical References.

Author

James U. McNeal. Contributing authors: Milton Alexander [and others]

Publisher

New York: Appleton-Century-Crofts

Published

1969

Language

EN

ISBN

9780390625311

Subjects

Management, Economics, Business

Updated

2026-03-24