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Creativity in Business Idea Generation by Narayan Prasad is a document available to read on EtoBox.

What is Creativity in Business Idea Generation about?

The document discusses creativity and entrepreneurship. It outlines 7 objectives related to identifying business ideas, generating new ventures, appreciating creativity and innovation. It then presents a conceptual model showing the formative environment and individual traits that lead to entrepreneurial ideas, which are then refined and implemented in a facilitative task environment.

Author

Narayan Prasad

Language

EN