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About this Engineering article
The moderating role of subjective norms and self-congruence in customer purchase intentions in the LCC market: Do not tell me I am cheap by Suk, Minho; Kim, Minki; Kim, Wonjoon is a Engineering article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Engineering.
- Author
- Suk, Minho; Kim, Minki; Kim, Wonjoon
- Publisher
- Elsevier ; Elsevier BV (ISSN 2210-5395)
- Published
- 2020
- Field
- Engineering (Social Sciences)