Can I read Telecom Marketing Practices Analysis on EtoBox?
Telecom Marketing Practices Analysis by jayamuttu1602 is a document available to read on EtoBox.
What is Telecom Marketing Practices Analysis about?
The document outlines the data analysis process of a study on marketing practices adopted by Indian telecom companies, utilizing SPSS for statistical techniques including regression and t-tests. It details the demographic profile of 500 respondents, highlighting their age, income, education, and mobile connection types. Factor analysis was employed to identify customer perceptions regarding mobile services, resulting in eleven factors that explain a significant variance in the data.
- Author
- jayamuttu1602
- Language
- EN