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What is Consumer Satisfaction: Blinkit vs Swiggy about?

The dissertation project report by Bilal Tyagi presents a comparative study on consumer satisfaction between Blinkit and Swiggy Instamart, submitted for a Bachelor of Business Administration degree. It explores the impact of e-commerce on consumer behavior in India, focusing on the growth of online grocery shopping and the factors influencing consumer purchase decisions. The report includes an analysis of customer attitudes, online shopping attributes, and recommendations for business operations in the onli

Author

islam

Language

EN