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Can I read The Complete Guide to Book Marketing on EtoBox?

The Complete Guide to Book Marketing by David Cole is a nonfiction available to read on EtoBox.

What is The Complete Guide to Book Marketing about?

The Complete Guide to Book Marketing provides publishers, authors, self- publishers, and publishing staff with practical and effective strategies for reaching the largest possible audience. This comprehensive resource covers marketing to the book trade and the library market, selling direct and building a direct-mail program, marketing on the Internet, tapping into special sales opportunities and non-bookstore outlets, creating an effective PR campaign; and crafting persuasive marketing copy. Concisely written and brimming with specific examples, this authoritative reference also includes a marketing timeline and checklist, a sample document section with expert press releases and pitch letters, and a resource appendix of vital publications and organizations.

Who reads The Complete Guide to Book Marketing?

It is typically read by self-directed learners exploring a subject in depth.

Common subject areas: history, science, philosophy, social sciences.

Author
David Cole
Publisher
Allworth Press
Published
1999
Language
EN
ISBN
9781581150285
Category
nonfiction
Subjects
Computer Science, Reference, Social Science
Rating
3.08 / 5 (35 ratings)
Updated
2026-03-14

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