Can I read CSR and Social Media on EtoBox?

CSR and Social Media by COMMERCE TV is a document available to read on EtoBox.

What is CSR and Social Media about?

This study investigates the impact of corporate social responsibility (CSR) practices and environmental factors on the sustainable performance of business firms, with a focus on the moderating role of social media marketing. The research, based on a survey of 548 respondents from Multan Division, Pakistan, found that CSR positively influences sustainable performance and that social media marketing enhances this relationship. The findings suggest implications for businesses and researchers regarding the inte

Author

COMMERCE TV

Language

EN