About this document
Digital Marketing Insights and Strategies by isha kalsi is a document available to read on EtoBox.
Digital marketing refers to advertising through digital channels like the internet, social media, emails and mobile apps. It is widely used as most customers are tech-savvy and rely on the internet. Digital marketing focuses on attracting inbound traffic and building trust through quality, relevant content. Some limitations include high competition and dependence on technology which could cause downtime. Ambush marketing associates a brand with a major event through visuals and references without being an
- Author
- isha kalsi
- Language
- EN