Can I read Digital Marketing : Strategies for Online Success on EtoBox?

Digital Marketing : Strategies for Online Success by Godfrey Parkin is a business book available to read on EtoBox.

What is Digital Marketing : Strategies for Online Success about?

The force of the internet and the power of online consumers have dramatically altered the face of today's business world. Understanding and using this resource to its best advantage is essential to the success of every business. "Digital Marketing: Strategies for Online Success" clarifies the complex subject of ecommerce, presenting a simple 8-step strategy for success in internet marketing. This book is essential for anyone seeking success in a business environment altered by the digital revolution. Godfrey Parkin presents fascinating facts about both the history and potential of the internet, as well as providing clear and practical advice on how to make the most of it. Key strategies are outlined on every aspect of ecommerce including a step-by-step guide to developing a low-risk business strategy; the principles of designing a website that works as a successful business tool; guidelines on maximising effectiveness of search engines, email marketing and online advertising, as well as advice on using web 2.0 and social media in order to expand brand awareness and increase sales. This book is indispensable to anyone who wishes his or her company to remain relevant in today's digit

Who reads Digital Marketing : Strategies for Online Success?

Author

Godfrey Parkin

Publisher

IMM Lifestyle Books

Published

2014

Language

EN

ISBN

9781847734877

Category

business

Subjects

Marketing, Management, Business

Rating

3.83 / 5 (68 ratings)

Updated

2026-03-14