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What is Understanding Entrepreneurial Motivation about?
Entrepreneurial motivation comes from inner drives that provoke and direct behavior towards achieving goals. There are two types of motivation - positive motivation uses incentives to encourage cooperation while negative motivation creates fear through threats. Motivation improves employee morale, lowers turnover, strengthens organizational goodwill, and facilitates acceptance of change. Factors driving entrepreneurial motivation include ambitions like making money or gaining prestige, compelling reasons li
- Author
- Prakash Vadavadagi
- Language
- EN