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What is Strategic Fit in Supply Chain Management about?
Chapter 2 discusses the importance of aligning competitive and supply chain strategies to achieve strategic fit, which is crucial for meeting customer needs effectively. It outlines steps to understand customer demand and supply chain capabilities, emphasizing the need for consistency across all functions in the value chain. The chapter also addresses the impact of product life cycles and competitive changes on supply chain strategies, highlighting the necessity for adaptability in response to varying marke
- Author
- Asma Shoaib
- Language
- EN