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What is SWOT Analysis for Business Strategy about?

This document discusses how to conduct a SWOT analysis for a business. A SWOT analysis involves analyzing internal Strengths and Weaknesses as well as external Opportunities and Threats. Strengths refer to internal advantages like skills, quality, and resources. Weaknesses are internal limitations or deficiencies. Opportunities are favorable external factors like new markets. Threats are unfavorable external factors like new competitors or legislation. The analysis should provide an honest assessment to hel

Author

Dipankar Sarkar

Language

EN