About this document
Social Media Impact on Customer Satisfaction by jayrandel01 is a document available to read on EtoBox.
The study investigates the impact of social media marketing factors on customer satisfaction at Cafetana Coffee & Patisserie, focusing on content quality, platform choice, posting consistency, and customer engagement. It identifies a research gap in understanding how these factors specifically influence customer satisfaction in small businesses. The research employs a descriptive-correlational methodology to analyze data collected from customer surveys and provide actionable recommendations for enhancing so
- Author
- jayrandel01
- Language
- EN