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Can I read Worth Every Penny: Build a Business That Thrills Your Customers and Still Charge What You're Worth on EtoBox?

Worth Every Penny: Build a Business That Thrills Your Customers and Still Charge What You're Worth by Sarah Petty, Erin Verbeck is a business book available to read on EtoBox.

What is Worth Every Penny: Build a Business That Thrills Your Customers and Still Charge What You're Worth about?

There's a radically different way to run a small business, one in which the owners focus on offering specialized products and over-the-top customer service—not on matching the prices of their competition. Worth Every Penny encourages business owners to use a different business model, one that is designed to maximize their advantages over the big-box stores and other discounting competitors. They'll learn how to: - -Create a brand that lets them charge what their offering are worth - -Create products and high-touch customer experiences to achieve healthy margins and an outspokenly happy and loyal client base. - -Use a pricing strategy guaranteed to create demand and attract the right customers instead of discounting to attract new clients. - -Throw traditional advertising to the wind and implement a boutique way of marketing to excel in a competitive business environment. - -Use the relationship-based sales skills needed to close every sale and have their clients clamoring for more.

Who reads Worth Every Penny: Build a Business That Thrills Your Customers and Still Charge What You're Worth?

It is typically read by working professionals who need an authoritative practice reference.

Common subject areas: medicine, law, business, engineering.

Author
Sarah Petty, Erin Verbeck
Publisher
Greenleaf Book Group Press
Published
2012
Language
EN
ISBN
9781608322824
Category
business
Subjects
Marketing, Fiction, Sales & Marketing
Rating
4.15 / 5 (61 ratings)
Updated
2026-03-14

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