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Retail Merchandise Planning & Pricing by rohitr6 is a document available to read on EtoBox.

What is Retail Merchandise Planning & Pricing about?

The document discusses retail merchandise planning and pricing. It covers topics like what is retail merchandising, the merchandising process, factors affecting merchandising functions, and merchandise planning. It also discusses pricing models and components retailers use like mark-up pricing, vendor pricing, competitive pricing, and psychological pricing to determine the optimal price of products. The goal of merchandising and pricing is to satisfy customer needs and achieve profitability for the retailer

Author

rohitr6

Language

EN